Privacy policy

This Privacy Policy outlines how HIVE ("we", "us", "our") handles and protects your data in compliance with the General Data Protection Regulation (GDPR).

1. Data Controller

Website: hivednb.com
Data Controller: HIVE
Contact Details: Jannik Vogel

2. User Rights under the GDPR

As a user, you have the following rights under the GDPR:

Right to Access: Request information on the data we collect about you.
Right to Rectification: Correct any inaccurate data we hold about you.
Right to Erasure: Request deletion of your personal data when it’s no longer necessary for the purpose it was collected.
Right to Restrict Processing: Request limitations on how your data is processed.
Right to Data Portability: Obtain a copy of your data in a machine-readable format.
Right to Object: Object to processing based on our legitimate interests or for direct marketing purposes.

3. Purpose and legal basis for processing

We collect and process your data for the following purposes:

Website Operation and Improvement: To ensure our website functions correctly and to enhance user experience.
Analytics: To analyze website usage and performance through Cloudflare Analytics.

Legal Basis:

Legitimate Interests: For analytics and website performance.
Consent: Where applicable, such as for marketing communications.

4. Data Collection and Usage

We collect limited information through Cloudflare Analytics and Google Analytics, which provide us with insights on website usage and performance. This includes:

Cloudflare Analytics

Technical Information: IP address, browser type, device information, and operating system, used to maintain and improve website functionality.
Usage Information: Anonymized, aggregated data on pages visited, interactions, and session duration.

Google Analytics

Technical Information: IP address (anonymized), browser type, device information, and operating system.
Usage Information: Anonymized, aggregated data on pages visited, interactions, session duration, and traffic sources.
Additional Data: Data on user behavior such as bounce rates and conversion metrics.

Hosting: Cloudflare Pages hosts our website, ensuring a secure and reliable experience for all users.

5. Google Analytics

Google Analytics is a web analytics service provided by Google Inc. ("Google"). It uses cookies to help analyze how users interact with our website.

Data Processed by Google Analytics:

Usage Information: Pages visited, time spent on pages, navigation paths, and interactions with content.
Traffic Source Data: Information about how users arrive at our website, including referrals, search terms, and campaign information.
Data Protection: Google Analytics processes data in compliance with GDPR. We have implemented measures to ensure that data transferred to Google is protected under standard contractual clauses.

User Controls:

Opt-Out Option: Users can opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-on.
Do Not Track: Users can enable “Do Not Track” in their browser settings, which may limit the tracking by Google Analytics.

Anonymization: We have enabled IP anonymization in Google Analytics to ensure that the full IP address of users is not stored, further protecting user privacy. By integrating Google Analytics into our privacy policy, we aim to provide transparency about how user data is collected, used, and protected, ensuring compliance with GDPR and fostering trust with our users.

6. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

7. Data Transfers

Your data may be transferred to and processed in countries outside the European Economic Area (EEA). We ensure that such transfers are protected by appropriate safeguards, such as standard contractual clauses implemented by Cloudflare.

8. Cookies and Tracking Technologies

We use cookies to enhance your browsing experience, analyze site usage, and for security purposes.

Essential Cookies: Necessary for the website to function.
Analytics Cookies: Used by Cloudflare Analytics to collect usage data.

You can manage your cookie preferences through your browser settings.

9. Third-Party Links

Our website may contain links to external sites, such as Instagram, Facebook, and the Grün & Gold ticket shop. These websites operate independently, and we are not responsible for their content or privacy practices.

10. Data Security

We implement appropriate technical and organizational measures to safeguard your data against unauthorized access, alteration, disclosure, or destruction.

11. Children’s Privacy

Our website is not intended for children under the age of 16. We do not knowingly collect personal data from children.

12. Changes to the Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.

13. Complaints

If you have any concerns about our data practices, you have the right to lodge a complaint with your local data protection authority.

Contact Us

For any questions or requests regarding your data, please reach out to us.

Effective Date: November 2nd, 2024